SUMMERY IN ENGLISH.

The Swedish Beauty Awards is an annual recognition of the best beauty products on the Swedish market. All companies that are members of the Cosmetics and Hygiene Products Association of Sweden are invited to submit their products to compete in various categories. 

The awards are presented at a gala where Association members, media, industry representatives, influencers and many more attend. It is indeed the Oscars for Swedish beauty products.

The Swedish Beauty Awards have been organized every year since 2007, when it was started at the request of all the Association members. It is unique in being the only competition in Sweden where the products are submitted for consideration by the companies themselves. The products are evaluated by objectively selected true professionals in jury groups comprising of Association members as well as influencers, journalists and product specialists. 

Winning any of the awards is considered a great honor and is highly desirable for marketing purposes.